Maximizing the Potential of Beverage E-commerce
E-commerce is crucial for beverage businesses, offering flexibility and growth opportunities that brick-and-mortar stores cannot match.
According to News & Analysis for the Beverage Industry, selling online is essential for businesses, whether you're a craft soda startup, a specialty coffee roaster, or a DTC wine label.
- Platforms like Shopify, Squarespace, and WooCommerce have made launching an online store easier than ever.
- E-commerce needs to be carefully integrated into the business, and it's a key opportunity for beverages.
Online shopping isn’t just growing, it’s surging. Over a third of consumers shop online weekly, with over 20% of all purchases in 2025 are expected to be digital.
Dave McEvoy, CEO of DMAC Media, emphasizes the importance of online shopping, with his company specializing in building websites and optimizing brands' presences online.
Author's summary: E-commerce is key to beverage business growth.
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