Shah Rukh Khan and Gajraj Rao pay emotional tributes to ad icon Piyush Pandey, remembering his brilliance and lasting impact on Indian advertising.
Bollywood superstar Shah Rukh Khan expressed his grief over the passing of celebrated adman Piyush Pandey on X (formerly Twitter), writing:
Working and being around Piyush Pandey always felt effortless and fun. It was an honour being part of the pure magic he created. He carried his genius so lightly and revolutionised the ad industry in India. Will miss you lots.
Pandey, who passed away on October 24 at the age of 70, was known for transforming the landscape of Indian advertising with his relatable, emotionally resonant campaigns.
His long-standing association with Ogilvy helped shape some of the most memorable ad narratives in the country. Actor Gajraj Rao also paid a moving tribute to Piyush Pandey, calling him
the general of the Indian advertising world.
Author's summary: Shah Rukh Khan mourns Piyush Pandey's loss.