Wine Country travel experiences reimagined through AI

Wine Country Travel Experiences Reimagined through AI

Travelers can explore Sonoma County through AI, a new tech-forward tool designed to assist visitors in planning their trip.

Sonoma County Tourism (SCT) has launched LOU, the Sonoma County AI travel concierge, in partnership with Mindtrip. This AI tool enables visitors to create highly personalized itineraries across the region's varied landscapes.

LOU reflects what makes Sonoma County so distinct,” said Frank Filice, VP of marketing and brand at Sonoma County Tourism. “It’s creative, inclusive, and inspired by the talent of our community.

Author's summary: AI travel concierge LOU helps plan Sonoma County trips.

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TravelMole TravelMole — 2025-10-28

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