The Agentic Future of Hotel Distribution
Artificial intelligence is transforming the booking funnel and changing how major OTAs capture new travelers.
It's a new way of searching and booking trips, making hotel distribution unrecognizable.
- Instead of using keywords, searches are done through conversations with an AI Agent.
- This allows for searching, comparing, booking, and hyper-personalizing experiences all in one place.
Artificial intelligence isn’t just another technological innovation: it’s a new way of searching and booking trips.
In this new scenario, hotel bookings are made agentically, revolutionizing distribution strategy.
Author's summary: AI transforms hotel distribution through conversational searches.
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