UMD Student Creates Mental Health Brand
A University of Maryland student, Ella Macduff, and her mother, Terri Macduff, have launched a mental health brand called Chasing Red Flags.
The idea for the brand was born during an 8-hour road trip to the university in 2023, where they opened up about their personal struggles.
“authenticity over perfection”
Within two days, they had chosen a name and filed for a limited liability company, and the brand officially launched in January 2024.
Ella Macduff, a senior management major, and her mother have also published a self-reflection journal titled "Let's Get Real."
Author's summary: UMD student creates mental health brand with her mother.
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